The session was organised by JEMTEC School of Law in association with Institution Innovation Council.
To begin with the session Dr Bajpai was extended a warm welcome by Dr N K Bahl and Dr Pallavi Gupta, Principal, JEMTEC School of Law.

In his interaction with students and faculty, Dr Bajpai discussed various aspects of marketing including Customer Co-creation, Lead users and marketing innovations. He shared many examples from the corporate world with respect to their efforts in delivering superior customer value resulting in a better Problem – Solution – Market Fit. The session ended with question – answer round followed by vote of thanks.

This four-day conference witnessed participation from many countries and many prestigious Institutes of India. The case study was selected in the category of Teaching cases and was related to the subject of Strategic Management.

The jury panel consisted of eminent educationists like Dr. Anuja Pandey Head, AIMA -India Case Research Center, Professor of Marketing AIMA and Dr, Prof Siva Kumar Professor Marketing VITBS, Allur.

The case authors received valuable inputs for improvements and were appreciated for the concept built around the case. 

The session witnessed 200 above participants from Management background including Faculty members, Research Scholars and students. The session was full of enthusiasm & Zeal among participants to present their research papers during the Conference.

It was a pleasure being invited as Guest to present the awards to the winners. Overall It was a wonderful learning experience. The Faculty is Grateful to the Management of I.T.S Ghaziabad for giving such opportunities and to be a part of such events for self exploration and learning.

Speakers for the session wereMr. Rajeev Chandrasekhar, Minister of State for Electronics and Information Technology, Govt. of India and Mr. Ajay Prakash Sawhney, Secretary, Ministry of Electronics and Information Technology, Govt. of India

Addressing 'Bhashantara - Indic Internet: The Foundation of Next Phase of Digital Transformation, organized by FICCI, jointly with  Mr. Chandrasekhar said that our vision is not just connecting every Indian but making sure that the type and the nature of the internet that we experience are defined by open internet along with being safe and trusted. "It is in the area of making the internet available in the language of the Indian consumer’s choice that we are trailing behind. We need to have a real roadmap and we don't want to mandate this. We would like the industry to step up and do on their own," he emphasized.

India, he said is now determined to be the preeminent country in the world to use technology for its advancement, growth, empowering every Indian, improving governance on one hand while creating jobs and investment opportunities on the other hand. We also have to create deep capabilities around emerging areas of future technologies. "We want to use technology in a very deep, positive and accelerated manner to achieve these objectives. Technology and the internet cannot be anything but inclusive," added Mr. Chandrasekhar.

Mr. Ajay Prakash Sawhney, Secretary, Ministry of Electronics and Information Technology, Govt. of India said that language options on the internet is a major step that will enable more people to use the platform in a much effective way. "In the National Language Translation mission, we are in the process of drafting a similar National Public Digital platform. This will bring all data and resources that are available which can fuel the growth in technologies in and around Indian languages. In the next 2-3 months we will see this becoming live and will boost to the mission of enabling Indians with the power of language technologies," he added.

Mr.Virat Bhatia, Chairman, FICCI ICT & Mobile Manufacturing Committee said that the Indian language internet users are expected to grow and will account for nearly 75 percent of India's internet user base and he also told us  at that time, how our society uses Indic-Internet , what is the platform we connect to the digital world. He also tells us about the lack of Indic-Internet, how we improve and learn this Indic-Internet.

Dr. Ajay Data, Co-Chair, ICT & Mobile Manufacturing Committee, FICCI and CEO and Founder, Data Xgen Technologies said that while it is true that considerable progress has been made in developing digital content in local languages, the real challenge lies in providing a single platform to the vast arrays of stakeholders to come and work together and this is where FICCI-ILIA plays an important role.

Paper titled ‘Understanding the accumulation and returns of employee emotional capital with respect to organizations operating in India’ in Management Doctoral Colloquium (Shodh Samagam) organised by IIM – Vishakhapatnam  dated December 9-10, 2021.  It was a two days virtual event where out of 250 entries, 50doctoral scholars from premier institutes across India were selected to present their research works.

The objective of the colloquium was to create a platform for research scholars can seek knowledge, learn new research techniques, and receive feedback from eminent academicians. The colloquium offered constructive feedback and insightful comments to the research scholars for enhancing their research and making valuable contribution to their respective domains. 

This FDP was an Initiative of the Ministry of Electronics & Information Technology (MeitY), Government of India Electronics & ICT Academy IIT Guwahati, Assam, organized in Association with Government Model College, Kaziranga and was a 40 Hours of course for the per day timing of 10 am to 5 pm.

The online FDP witnessed participation from 50 selected Faculty members and PHD Research Scholars from across India. It aimed to impart training to a level where faculties will be benefited in terms of the teaching style, personality improvement, classroom delivery and help the faculties to create a strong mentor mentee relation required for overall development. 

The topics and schedule covered are mentioned below:

4th October, 2021

·    Inauguration Ceremony 

·    Introduction of Learning Management System

·    Benefit of using Learning Management System

·    Various Learning Management System tools available

·    How to design your own Learning Management System

5th October, 2021

·    Classroom Transaction, Pedagogical Approaches in Teaching in Higher Education

·    Micro Teaching Techniques, Question paper setting and  Evaluation patterns and Techniques

6th October, 2021

·    Virtual Delivery Techniques

·    Life Skills
 

7th October, 2021

·    Mentoring Techniques, Career Counseling

·    Attitude Crafting, Behavioral Skills
 

8th October, 2021

·    Classroom delivery enhancement techniques

·    Gratitude Attributes

9th October, 2021

·    Project Work, Assessment, Case Studies

Continuous Monitoring and Assessment was conducted by E&ICT Academy IIT Guwahati. The weightage of the Assessment (100 Marks) as follows:

o Theory Assessment (MCQ/Descriptive) : 30 Marks

o Practical Assessment/Assignment/Activities : 40 Marks

o Classroom Attendance/Monitoring and Assignments : 30 Marks

On the basis of percentage, the certificate was awarded. All the resource persons were masters of their own field and seasoned trainers. This extremely informative FDP will help me in training participants with a variety of modules and different styles of conduct which can enhance their overall personality.

Prof. Charul Agrawal and Prof Parul Gupta from Management Department, I.T.S Ghaziabad attended this 5-day FDP which was focussed on equipping the programme participants with the requisite knowledge for identifying the right research problem, selection of adequate data analysis techniques, application of those research techniques, and interpretation of results. The FDP witnessed overwhelming participation from more than 150 participants from all the corners of the country. All the sessions in FDP were well planned and structured so as to give a comprehensive view of the topic.

The sessions were taken by the Faculties of IIM Vishakhapatnam who were well equipped and presented the topics in an easy manner. The Resource persons shared many practical examples and gave hands on training on some statistical data packages.

The 5-day FDP was followed by a rigorous examination, on completion of which the participants were issued Certificates. 

The online FDP witnessed participation from 80 selected Faculty members from across India. The resource persons of the program were mainly from the University of Hyderabad. The details of the topics covered are mentioned below-

·         Introduction to Data analytics

·         Analytics and Algorithms

·         Data visualization: Graphs & Charts

·         Measurement and Scaling

·         Concepts of Probability

·         Choice of the right statistical technique for data analysis

This FDP followed a peer-learning approach. It was a highly interactive and intensive program that included daily quizzes and an exam for final assessment based on which the certificate was awarded. This was a great learning experience for Dr. Gurpreet Kaur which would help her in the teaching-learning process in the field of data analytics.