Mr.K.K. Gupta, Director, Resurgent India Ltd. welcomed the guests. He talked about the importance of cash management in the businesses and practical aspect of cash flow. He also discussed about the Role of MSME and strategies and method to be adopted by them to overcome such unprecedented situations.

Mr. Tilak Raj Chawla (Ex-executive director Allahabad Bank), shared his views on Adequate Cash that has to be there. He debated how existing capacities being escalated to much higher levels also creates problem. He stressed on provision of cash-budget method for lending. A Amit Sahai Mathur (Co-founder & CEO Fouraxes business solutions Pvt.Ltd.), stated that with constant cash outflow happening, there were no inflows as no business transactions were happening at the time of covid.In the 2nd lockdown no incentives were given by the government. The challenge was how to fund the business growth.

CA Manish Gadia (Partner, JMP associates) stated that this is the time to provide due care towards cash besides profit. He also stressed on giving importance to operating cash flow is imperative at this time. He mentioned to cut down expenses or do better planning to give proper time for receivables management. He advised to defer the purchase or restructure financing activities and go for personal level funding or raise money from banks for investing activities. Mr. D.S. Rajput concluded that to be in the business, survival is more important. Costs should be cut down and guarantee for the project is provided by insurance companies but in India, this right is exclusively with the banks. So, in the coming time insurance companies are also going to come with new projects and it’s going to help businesses.

The session ended with the Vote of Thanks by Mr.K.K. Gupta. He extended his gratitude to all the eminent speakers as well as to the audience.

The FDP was planned for the entire day in two sessions. The resource person for the FDP was Prof. Harshit Desai, Director of MIT ID Innovation. In the first session, the resource person talked about how technology has come such a long way from vintage telephones to mobile and smart phones and from invention of wheel to flying in the air through aero planes. With that now skills that were an essential quality a few decades back have now gone into a blurred demarcation with hard skills. And in the 21st century, 4C’s that is Creativity and innovation, Critical thinking and problem solving, Communication and Collaboration are the skills which are become hard skills now instead of being soft skills. These skills also help to take you a lead even in times of VUCA world with only limited information. They help you take calculated risk. They amplify your work and make it easier. As these skills are essential and without these it is difficult in the coming years to grow and excel. In the second session, resource person Prof. Dhimant Panchal, Chair Professor at Institute of Design, MIT and Pro- Chancellor, Avantika University, enlightened on how to tackle any problem using designing skills. He shared very beautiful examples of finding and defining a problem and designing product solutions around it. The FDP was very useful and enlightening.

The session was organised by the Institution Innovation Council (IIC) of the college.
In his interaction with students and faculty, Dr Bajpai discussed various aspects of marketing including Customer Co-creation, Lead users and marketing innovations. He shared many examples from the corporate world with respect to their efforts in delivering superior customer value resulting in a better Problem – Solution – Market Fit. The session ended with question – answer round followed by a vote of thanks.

An Empirical Study on Private IT and Educational Sectors in India” in the Track on Information Systems Management in the 2nd International Conference on Business Research and Innovation organized by Management Development Institute Murshidabad from 28– 29th January ,2022.

This 2 days conference witnessed participation from many prestigious institutions from all across India. The research paper was related to implementation of Artificial Intelligence in Modern HR processes. The Session was chaired by DR. MOHITA GANGWAR SHARMA (FORE SCHOOL OF MANAGEMENT) and co- chaired by DR. AMRITA SENGUPTA.

The presenter received valuable  inputs  for further research and was appreciated for the research work.

The session was organised by JEMTEC School of Law in association with Institution Innovation Council.
To begin with the session Dr Bajpai was extended a warm welcome by Dr N K Bahl and Dr Pallavi Gupta, Principal, JEMTEC School of Law.

In his interaction with students and faculty, Dr Bajpai discussed various aspects of marketing including Customer Co-creation, Lead users and marketing innovations. He shared many examples from the corporate world with respect to their efforts in delivering superior customer value resulting in a better Problem – Solution – Market Fit. The session ended with question – answer round followed by vote of thanks.

This four-day conference witnessed participation from many countries and many prestigious Institutes of India. The case study was selected in the category of Teaching cases and was related to the subject of Strategic Management.

The jury panel consisted of eminent educationists like Dr. Anuja Pandey Head, AIMA -India Case Research Center, Professor of Marketing AIMA and Dr, Prof Siva Kumar Professor Marketing VITBS, Allur.

The case authors received valuable inputs for improvements and were appreciated for the concept built around the case. 

The session witnessed 200 above participants from Management background including Faculty members, Research Scholars and students. The session was full of enthusiasm & Zeal among participants to present their research papers during the Conference.

It was a pleasure being invited as Guest to present the awards to the winners. Overall It was a wonderful learning experience. The Faculty is Grateful to the Management of I.T.S Ghaziabad for giving such opportunities and to be a part of such events for self exploration and learning.

Speakers for the session wereMr. Rajeev Chandrasekhar, Minister of State for Electronics and Information Technology, Govt. of India and Mr. Ajay Prakash Sawhney, Secretary, Ministry of Electronics and Information Technology, Govt. of India

Addressing 'Bhashantara - Indic Internet: The Foundation of Next Phase of Digital Transformation, organized by FICCI, jointly with  Mr. Chandrasekhar said that our vision is not just connecting every Indian but making sure that the type and the nature of the internet that we experience are defined by open internet along with being safe and trusted. "It is in the area of making the internet available in the language of the Indian consumer’s choice that we are trailing behind. We need to have a real roadmap and we don't want to mandate this. We would like the industry to step up and do on their own," he emphasized.

India, he said is now determined to be the preeminent country in the world to use technology for its advancement, growth, empowering every Indian, improving governance on one hand while creating jobs and investment opportunities on the other hand. We also have to create deep capabilities around emerging areas of future technologies. "We want to use technology in a very deep, positive and accelerated manner to achieve these objectives. Technology and the internet cannot be anything but inclusive," added Mr. Chandrasekhar.

Mr. Ajay Prakash Sawhney, Secretary, Ministry of Electronics and Information Technology, Govt. of India said that language options on the internet is a major step that will enable more people to use the platform in a much effective way. "In the National Language Translation mission, we are in the process of drafting a similar National Public Digital platform. This will bring all data and resources that are available which can fuel the growth in technologies in and around Indian languages. In the next 2-3 months we will see this becoming live and will boost to the mission of enabling Indians with the power of language technologies," he added.

Mr.Virat Bhatia, Chairman, FICCI ICT & Mobile Manufacturing Committee said that the Indian language internet users are expected to grow and will account for nearly 75 percent of India's internet user base and he also told us  at that time, how our society uses Indic-Internet , what is the platform we connect to the digital world. He also tells us about the lack of Indic-Internet, how we improve and learn this Indic-Internet.

Dr. Ajay Data, Co-Chair, ICT & Mobile Manufacturing Committee, FICCI and CEO and Founder, Data Xgen Technologies said that while it is true that considerable progress has been made in developing digital content in local languages, the real challenge lies in providing a single platform to the vast arrays of stakeholders to come and work together and this is where FICCI-ILIA plays an important role.