Department of Management, I.T.S Mohan Nagar Ghaziabad organised a Workshop on the topic “Website Development using Word Press”  for MBA-II Semester students. The guest speaker for the session was Mr. Anshul Srivastava, Digital Marketing Manager at Pro QC International, Noida.

Month Of Events: 
June
Date Of Events: 
18
Year Of Events: 
2022
Image Of Events: 
Full Date Of Event: 
Saturday, June 18, 2022
Hide Body Of News : 

The workshop was aimed at giving hands on experience on website and blog development. Mr. Anshul explained the related concepts of webhosting and domain name. He further demonstrated how easily one can use the tool of Word press and build a website without coding. He also told students about the various plugins which can be used while using Word Press and how social media tabs can be inserted. The students also learnt how web pages can be developed ad edited.

Further in the session he also explained how Yoast SEO functions and how it can be used as a plugin in order to achieve SEO rankings. Towards the end of the session Google analytics was explained. All the real time data was used to explain the functionality of the tool, such as incoming traffic, page views, session duration etc.

Students raised their queries with respect to SEO and inorganic way of marketing. A plaque was presented at the end of the session as a token of gratitude and appreciation to Mr. Anshul Srivastava.