It is one of the largest integrated Trade Fairs with both B2B and B2C components.  It provides a great platform for trade and industry for sourcing, finding buyers, business interactions, technology transfer opportunities, test marketing, and market access. The theme of this year's Trade Fair was “Ease of Doing Business”. This fair also commemorated the rise of India's ranking in the 'Ease of Doing Business index' globally. The ease of doing business index is meant to measure regulations directly affecting businesses and does not directly measure more general conditions such as a nation's proximity to large markets, quality of infrastructure, inflation, or crime. This is an empirical research conducted by the World Bank to justify their work show that the economic growth impact of improving these regulations is strong. The status of 'Partner Country' had been bagged by 'The Islamic Republic of Afghanistan' and 'The Republic of Korea'was the'Focus Country'. Other countries participating in the annual fair are Australia, Bahrain, Bangladesh, Bhutan, China, Egypt, Hong Kong, Indonesia, Iran, Myanmar, Nepal, Thailand, Tunisia, Turkey, the UK and Vietnam.

The students visited various stalls and had a chance to meet some of the participants both Indian as well as International companies. They had interactive sessions with them and discussed the ease and scope of doing business globally and domestically. They gained insights into the various challenges these companies face in doing international trade and how do they manage them. The students were also enlightened about the various advantages of participating in such trade exhibitions and fairs. They understood the role of Trade fairs as a means of showcasing the products and services and also increasing business and networking opportunities.