Objective: The objective behind these activities was to enhance their marketing and group dynamics skills. The students were grouped in four as a team and were asked to complete the given task.
1. Memory Game- 30 logos and tag lines of different companies were provided to the team and they pasted it on the paper on memory based skills.
2. Promote your product- In this each team consisted of two members, each group had to create advertisement about the given product through role play.
3. Extempore- In this each team had to speak up for two minutes on the given topic of marketing.
They had to complete the task in given time and were judged on the parameters of performance which required the skills of memorizing, synthesizing and finalizing content.
It was the first club event for MBA 1st Year and they displayed great enthusiasm and team spirit. Students have shown their willingness for such future activities which may further enhance their learning and enrich their experience.