MARKETING CLUB- MERCATO organised “BRAND MATRIX” on 25 September 2019 for MBA Batch 2019-21 on 25th September, 2019.

Month Of Events: 
sep
Date Of Events: 
25
Year Of Events: 
2019
Image Of Events: 
Full Date Of Event: 
Wednesday, September 25, 2019
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The Major objective behind this event was to enhance the team work and to showcase the talent in the creative end of marketing for the budding managers.

The event had two round to compete:

1.     Quiz- In this students have to visualize the logo, tagline, CEO of the brands.

2.     Marketing Strategies of Unrealistic Product- In this round  students have to do discuss 4 p’s, budget, Strategies of the product that are unrealistic and non existing.

There were certain parameters for judgement including creativity, confidence, team work, content (delivery). This was the first club event for MBA 1st year and they portrayed great interest, enthusiasm and team spirit. Students have also shown their willingness for such future activities which may further enhance their learning and enrich their experience.

The teams adjudged winners were Vidhi Gupta and Vedarth (Istt Position) and Vidhi Pandit and Vidit for IInd Position

The Occasion was also graced by Dr. K K Dey. The entire activity was conducted under the mentorship of marketing club Co-Ordinator Dr. Garima Srivastav.