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Dr. Sanjeev Tandon from Institute of Technology & Science, Ghaziabad presented a research paper titled “Leveraging AI and Digital Marketing for University Admissions: Innovations, Business Models, and the Future of Higher Education” in The FORE International Management Conference (FIMC 2024) which was held from November 28 to November 30, 2024
at the FORE School of Management, New Delhi, centered around the theme “AI, Business Models, and the Future of Work.” The conference attracted delegates from India and globally, with participants from countries such as Canada, the UK, Germany, Bangladesh, and Nepal. Highlights included an Editors' Meet, four thought-provoking plenary sessions by renowned academicians and ambassadors, and an Industry-Academia Forum on “Viksit Bharat 2047.” The Valedictory and Award Ceremony featured eminent guests like Mr. Sasmit Patra (Member of Parliament), Prof. Bhimaraya Metri (Director, IIM Nagpur), and Prof. M.P. Jaiswal (Director, IIM Sambalpur). Dr. Tandon’s presentation and the overall conference experience offered valuable insights into the evolving intersections of AI, business models, and future work trends, fostering a rich platform for academic and professional exchange.