FACULTY

Faculty Of I.T.S

Dr. Surendra Tiwari

Assistant Professor

Exerience : 15.5 Years

Email :

Education:

Ph.D, PGDM

Areas of Competence and Interest:

Marketing Management and Strategic Management

Academic Courses taught:

Marketing Management, Consumer Behavior, Service Marketing, Retail Management and Corporate Strategic Management, International Marketing.

Experience:

Academic:14 year

Corporate: 1.5 years 

1. Paper entitles “Foreign direct investment: Need of change in reforms” already communicated to get published in the proceedings of international conference “International Conference on Advances in Management &            Technology: Mapping Strengths with Opportunities” (Date-29-31 January, 2015), at Motilal Nehru National Institute of Technology, Allahabad.

• Paper entitles “Celebrity Endorsement: A Gimmick or Reality” published in national Journal of VSBM named Wisdom “Vol.3, Issue No. 1 December 2011”, ISSN: 0975-2714 Wisdom, pp-58-68.

• Paper entitles “Going Dreams in Real Estates- A Step towards Value Creations” is published in the proceedings of  VIth national marketing seminar on “Creating & Sustaining Customer Value”  at ITS, Mohan Nagar, Ghaziabad.

• Paper entitles “Knowledge Management in Higher Education” is published in the proceedings of national HR conference on “HR Agenda for Urbanization Excellence” at ITS, Mohan Nagar, Ghaziabad.

• Paper entitles “Recessionary Job Stress: Causes & Strategies to Deal with.” published in National Journal of IIMT Management Journal “Vol.4, Issue No. 2 July-December 2011”, ISSN: 0975-4695, pp-37-44.

• Paper entitles “Strategic Change for Retaining Employees” published in National Journal of IIMT Management Journal “Vol.4, Issue No. 2 July-December 2011”, ISSN: 0975-4695, pp-45-51.

• Paper entitles “Ethics Of International Business In Global Economy” published in International Journal of IJMRA named International Journal Of Marketing & Technology (IJMT) “Vol.2, Issue No. 8 August 2012”, ISSN: 2249-1058 IJMT, pp-236-248.
          

http://ijmra.us/project%20doc/IJMT_AUGUST2012/IJMRA-MT1518.pdf