FACULTY
Faculty Of I.T.S
Dr. Sanjeev Tandon
Associate Professor
Exerience : 30 Years
Email : sanjeevtandon@its.edu.in
Qualifications: PhD (Marketing-Retail Mgt), MBA (Marketing), PGDMM, BSc (Maths).
Area of Specialization/Research: Marketing & Retail Mgt.
Subjects Taught: Marketing Mgt, Sales & Distribution Mgt, Retail Mgt, Retail CRM & Promotional Strategies, Mall Mgt, Retail & Mall Mgt, Service Marketing, Consumer Behaviour, Ad & Brand Mgt, Social & Rural Marketing, B2B Marketing, Business Communication, CSR, Human Values & Ethics, Entrepreneurship and Small Scale Business Development, Internet Marketing & Strategic Mgt.
Experience : 30 Years (Academics & Corporate)
- Research / Consultancy: Army Taurus CSD (Army Canteen Retail Research: Merchandise Planning & Store Layout).
Research Publications: 7 (National & International Journals)
Book Chapter Published: 1 Book :Shopping Mall (An Indian Perspective), by m/s Sunrise Publications, Delhi (Publisher approved by ICSSR, N Delhi, through ICSSR Publication Grant: Award letter dt 24 April 2014, F No 14-41 (T) RSP / 2012), ISBN 978-93-80966, total pages: 305, Rs 476=00.)
Guiding Students for Ph.D / M.Tech: 2 PhD Scholars. 1 under submission stage.
Work Profile: (Academic Administration)
Institution Building
Participation in Events / Activities Participated: Conference, Seminar & Workshops and Training Programmes as Convener. Admission Cell Activities, conducting Sports Club Activities, Member of Examination Cell, Inter-Institute Competitions, Industrial Visits, Trade Shows / Exhibitions, TV Talk Shows, Student Excursions, Inter-Institute Placement Drive, AIMA Learning Sessions, student participation in CII/ FICCI Conferences & Learning Sessions.
As Resource Person : 50 +
As Participant: 100 +
Additional Responsibilities: Offg. Director & Offg. Registrar (Army Institute: AIMT, Greater Noida), Academic Council Member, Chair (Admission Cell), Chair (Discipline & Student Affairs Committee), Chair (Sports) & Placement Guide.